Santa is a Christmas-themed meme token that operates on the Solana blockchain. ^{[1] [2]} The project is a relaunch of a previous token, with a stated goal of achieving significant market capitalization growth during the Christmas holiday season. ^[3] It primarily functions as a speculative digital asset, with community engagement and marketing forming the core of its strategy. ^[3]​

Overview

Santa (ticker: 150 million during the 2025 Christmas season, driven by a phased marketing plan and future utility introductions. ^[3]​

The project's ecosystem is centered around the $SANTA token itself, with its value proposition heavily tied to speculative trading and community-driven momentum. The team behind the token is anonymous, a common characteristic in the memecoin subsector of the cryptocurrency market. ^[3] Its strategy involves aggressive marketing across social media platforms like TikTok, X (formerly Twitter), and YouTube, collaborations with influencers, and securing listings on various cryptocurrency exchanges to increase visibility and accessibility. ^[3]​

History

The history of the Santa token comprises two distinct phases: an initial launch in 2023 and a formal relaunch in 2025.

Original Launch (2023-2024)

The first iteration of the Santa token was introduced around November 2023. ^[1] This version was promoted with a fair launch model, and the project claimed that it allocated no tokens to the team and that 100% of the initial liquidity was burned to foster community trust. ^[1]​

This original token gained some traction, reaching a market capitalization of 0.1007 on December 8, 2023. Following this peak, its value declined, hitting an all-time low of $0.00006284 on February 26, 2024, after which its momentum faded. ^[1]​

Relaunch (2025)

Preparations for a relaunch appeared to begin with the creation of a new X account, , in November 2024, with the "2" in the handle signifying a second version. ^[4] The official relaunch campaign commenced in October 2025. This phase included the introduction of a new brand design, the reactivation of social media channels, and the launch of a new website and whitepaper. ^[3]​

The relaunched token established a new market history. Data from this period shows the token price hitting an all-time low of 0.04432 on October 28, 2025, corresponding with the project's renewed marketing efforts. ^[2]​

Tokenomics

The tokenomics of Santa are characterized by a fixed supply, although the exact number varies across different data sources. This discrepancy is a notable aspect of the project's public information.

Token Supply

There are conflicting reports regarding the total supply of the $SANTA token:

• The project's official website states a total supply of 160,000,000 $SANTA. ^[3]
• CoinMarketCap lists the max, total, and self-reported circulating supply as 173,172,878 $SANTA. ^[1]
• CoinGecko reports the max, total, and circulating supply as 140,610,549 $SANTA. ^[2]

As of November 2025, both CoinMarketCap and CoinGecko report that 100% of the total supply is in circulation, resulting in a market capitalization to fully diluted valuation (FDV) ratio of 1.0. ^{[1] [2]}​

Distribution

For the 2025 relaunch, the project outlined a new token distribution model. According to its website, 88% of the supply is allocated for holders and liquidity on decentralized exchanges (DEXs). The remaining 12% is held in a "Tax Wallet," with the specific use of these funds to be announced by the project's anonymous CTO. The project also explicitly states that there are no team token allocations for the relaunched version. ^[3]​

Technology and Features

The Santa token is built on the Solana network, utilizing its infrastructure for fast and low-cost transactions.

Core Technology

As an SPL token, Santa functions within the Solana ecosystem. It can be stored in any wallet that supports Solana-based assets, such as Phantom, Solflare, and Trust Wallet. ^[1] The token is primarily traded on Solana-native decentralized exchanges like Raydium. ^{[1] [2]} The official contract address for the token is EhzVcKKmGjLk6pD5gLT6ZrTg62bMgPgTSCXXmANnSyQA. ^{[3] [4]}​

Key Features

The project's features are primarily focused on community rewards and future developments outlined in its roadmap.

• Santa Gift: A recurring feature is the "Santa Gift," an airdrop of SOL or other partner tokens distributed to the top 100 holders of $SANTA. This event is typically planned to occur before Christmas as a holder reward mechanism. ^[1]
• Planned Utility and Game: The 2025 roadmap includes plans to introduce additional ecosystem components in December 2025. These include an unspecified "Santa utility" to provide the token with more use cases and a "Santa game" to enhance community engagement. As of November 2025, these features have not yet been launched or detailed. ^[3]

Noteworthy Points

• Anonymity: The development team, including the figure referred to as the "Santa CTO," remains anonymous. This lack of transparency is a significant risk factor, as it reduces accountability. ^[3]
• Relaunch Status: The project's identity as a relaunch suggests that the original 2023 token failed to maintain long-term viability or was abandoned. This history can impact investor confidence. ^[3]
• Speculative Focus: Marketing materials and project goals are heavily weighted toward achieving a high market capitalization and generating price "pumps," rather than focusing on technological innovation or sustainable long-term utility. ^[3]
• Whitepaper Accessibility: At the time of the October 2025 relaunch, the whitepaper link on the official website was noted to be non-functional. However, data aggregator CoinGecko lists a direct URL to a whitepaper hosted on the project's domain. ^{[3] [2]}

Quotes

The project's official website features several statements that highlight its ambitions and relaunch narrative:

• On its ambition for the relaunch: "Santa is back stronger with a better Tokenomics and an active community that is going to push it to +150M mcap this Christmas!" ^[3]
• On differentiating from the previous version: "Last year Santa had no clear plans or roadmap. That’s why it only reached a 14M market cap. This christmas with a well-planned roadmap Santa is going to hit 150M+ market cap easily! Hold and believe." ^[3]